As social trust in media, government, business, science, NGOs – even in the concept of society itself – has plummeted, societies seem headed toward a zero-trust world. The growing presence of alternative realities makes verifying truth and restoring facts to the center of public discourse challenging, if not almost impossible. The 2021 Edelman Trust Barometer states this continued erosion of public trust has resulted in “a new era of information bankruptcy and a trust ecosystem unable to confront it.”
Media’s responsibility is to report facts so publics and policymakers can make informed decisions. But in a world where there is no longer a common set of facts and little trust in media, journalists perhaps face their biggest challenges ever to remain society’s watchdog.
The four-day conference will look at how media can rebuild trust, reconnect societies, and lead us back to a more fact-based world. It will also feature international speakers discussing how societies can collaborate to better meet global challenges such as climate change, and how diplomacy and international relations are impacted in a zero-trust world.
For the first time, the final day of IMC will overlap with the EWC/EWCA International Conference for a morning of programs featuring high-profile speakers on diplomacy and international relations.